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Ashford University Introduces Forbes Bootcamps
First offering on content marketing to focus on developing core competencies in content strategy

A new bootcamp series has been created for individuals seeking to expand their skills and knowledge in a specific subject-matter. These practical education offerings are intense, online experiences that allow participants to sharpen in-demand hard and soft skills while developing business expertise. The Content Marketing Bootcamp is offered in two three-week sections which are non-credit online modules each priced at a flat rate of $900. 

“The launch of the Forbes Bootcamp series is another example of our commitment to provide rigorous, hands-on education,” said Bob Daugherty, executive dean of the Forbes School of Business & Technology. “These bootcamps provide access to state-of-the-art knowledge from leading industry practitioners, which is so truly unique to Forbes. Participants will find these bootcamps give them an edge in their jobs and will make their companies more successful.”

The Content Marketing Bootcamp, presented in two phases, is the first online module offering under the Forbes Bootcamp series. Content Marketing I focuses on developing the core skills marketing professionals need to effectively build and execute content strategy in modern business environments. Participants will be given the opportunity to identify and build strong content strategy at a scale suitable for their organization. In Content Marketing II, participants will learn foundational content marketing skills within marketing management. These skills impact the return on marketing content assets by delivering one-to-one personalized customer experiences across all channels and maximizing the impact of earned and owned media channels. 

Future bootcamp subjects will include finance, information technology, and more. Online modules will provide relevant business learning to help participants become the business leaders they are meant to be. To learn more about the Forbes Bootcamp, visit http://www.forbesbootcamp.com.

 

About Ashford University

Where heritage meets innovation – that’s Ashford University. At Ashford, students discover relevant degree programs, innovative technology, and cherished tradition. Ashford offers associates, bachelor’s, and master’s degree programs online, allowing students to balance life by providing the flexibility to do school work anywhere, anytime. For more information, please visit www.ashford.edu, www.facebook.com/ashforduniversity, www.twitter.com/AshfordU, or call Marianne Perez, Media Relations Manager, at 858.513.9240 x11636.